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Google Analytics Alternatives
With the move away from Universal Analytics and the difficulty and lack of privacy attached to Google Analytics overall, humans are looking for options and there are options out there for Google Analytics alternatives including the companies below!
My favourite is Fathom Analytics personally but this list includes all the Google Analytics alternatives and alternatives to Google Analytics 4 that I've found on Product Hunt.
- Fathom is a simple, light-weight, privacy-focused alternative to Google Analytics. So, stop scrolling through pages of reports and collecting gobs of personal data about your visitors, both of which you probably don’t need. Our website stats show up on a single, blazingly fast dashboard so you can make business decisions quickly.
- Metrimo Analytics is the simple, privacy-focused alternative to Google Analytics. Metrimo only collects the data you need to make informed decisions about your website design and content, without compromising the privacy of your users.
- Use Piwik PRO to track user behavior even in the most secure areas while staying privacy-compliant, available on-premises and in the cloud.
- Simple Analytics gives you the analytics you need without invading the privacy of your users, with a clean interface, and simple integration.
- Visitor Analytics is a high-performing application that offers an all-in-one solution for any website in regards to website statistics, UX & behavior (recordings, heat maps, funnels, event tracking, etc.), visitor interaction, and so much more.
- Agaze is a simple, straightforward website analytics tool, with an emphasis on data privacy for you and your users. The tool can be used as an elementary alternative to Google Analytics and Mixpanel.
- GoatCounter is an open source web analytics platform available as a hosted service (free for non-commercial use) or self-hosted app. It aims to offer easy to use and meaningful privacy-friendly web analytics as an alternative to Google Analytics or Matomo.
- Friendly Analytics is a professional analytics solution that protects the privacy of your website visitors. GDPR & CCPA compliant, with secure hosting in Switzerland and excellent customer service.
- Nibspace is a lightweight, affordable & privacy-oriented alternative to Google Analytics, without cookies and compliant with GDPR, PECR, CCPA & LGPD. It costs $1/mo per domain and comes with a tiny 1kB tracking script making your website faster and lighter.
- Umami is a simple, easy to use, self-hosted web analytics solution. The goal is to provide you with a friendlier, privacy-focused alternative to Google Analytics and a free, open-sourced alternative to paid solutions.
- Removing Google Analytics from websites since 2020. Pirsch is a powerful web analytics solution with new white label features, organizations, and an even more powerful dashboard.
- Open-Source Google Analytics alternative that protects your data and your customers' privacy with GDPR and CCPA compliance out of the box :)
- A fast, simple and privacy-friendly alternative to Google Tag Manager and Google Analytics. Focusing on delivering features and tools that matter most to publishers. The project is completely open-source and free to run on your cloud platform.
- Independent Analytics is a new WordPress plugin that tracks your views, visitors, and referrers. There are no cookies, tracking codes to copy, or third-party accounts to create. Enjoy full GDPR compliance and a beautiful analytics dashboard in your WP admin.
- Alceris is a privacy focused website analytics solution which creates insights, without using any user specific data or cookies. A powerful GDPR compatible Google Analytics alternative. Sign up for 14-day unlimited trial. No credit card required.
- Analyzati is your website analytics software - privacy focused, with an easy and clear dashboard, GDPR compliant, lightweight -less than 1kb-, 5 minutes setup. Free for startups until 1k pageviews monthly. The Best alternative to Google Analytics.
- Wide Angle Analytics is a made-in-Germany, fully featured, strictly GDPR-compliant web analytics. Wide Angle Analytics gives you control over whether to use cookies or not. Get insights with custom actions and core privacy-friendly metrics. You are in control.
