We'll put our bias on the table we build email infrastructure, so take this with a grain of salt. But we genuinely think sending email costs more than it should for something this old and commoditized, especially now that the entry-level free tiers are disappearing.
Our hunch: you're mostly paying for deliverability you can't see and a nicer dashboard.
GoodSender is an email API that earns deliverability instead of fighting for it. Permission is enforced at the API: recipients confirm before you can send marketing email. Engagement is monitored automatically — unsubscribes and complaints are suppressed instantly. Transactional templates (OTP, Login, MFA, Order Completed, New Device) ship without consent. Pass markdown, HTML, or plain text in one HTTP call. 100,000 emails/month free, $1 per 100K beyond. Built by the SendGrid co-founder.
