Lucy Heskins

I'm a junior product marketer looking for advice. My team and I just launched a service called RoundUp, which is a free Chrome extension made for HR professionals. It's like a memopad that pops open inside Google Meet, where they can fill out candidate reviews once the interview is over - and it automatically links to a Dashboard, where HR folks can see everything in one place. It's got very basic features (so a MVP) and of course there are many things we need to get to. I'm new to doing product marketing and would love some advice from those who's gone through this phase of trying to grow the userbase from a grassroots perspective. What was the best way to get users on your site/product/service at the beginning? Were people willing to give you feedback and advice? (How did you find them?) Would love to hear your stories/kind advice!

Hello all! As a pre-Series A SaaS startup, what should you allocate the most of your budget? Is it best to focus on Marketing, Community or should Product Development be the first priority at this scale? Do you have any benchmarks such as 20% of your total spending would go to Marketing at this level? Thanks!