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Felix Septiantoleft a comment
Hi everyone! We built Craft around a problem most researchers know too well. You can read dozens of papers, take notes, even summarise everything… and still not be clear on one thing: What is my actual contribution? Most tools today focus on helping you find papers or summarise them faster. That’s useful, but it doesn’t solve the hardest part of research, making sense of the literature and...
CraftTurn messy literature into a clear research contribution
Most research tools help you find papers or summarise them. Craft helps you figure out what they mean. Turn scattered literature into structured insights, clear gaps, and a well-defined research contribution.
CraftTurn messy literature into a clear research contribution
Signa helps you pressure-test ads before you spend real budget.
Upload your ad in Slack or Telegram.
Get behavioural insights, synthetic audience feedback, and a real human micro-study in hours.
Receive presentation-ready slides, and access to a full results dashboard.
Built for solo marketers and small teams who need rapid, reliable signal without running full-scale research.
SignaRapid, reliable micro ad testing via Slack or Telegram
Felix Septiantoleft a comment
Hi everyone, We originally built synthetic audience testing inside our main app, Accurment. Teams loved how fast it helped them pressure-test messaging before going live. But we kept hearing the same thing: synthetic feedback is useful, yet it doesn’t always capture the messy edges of real human behaviour. So we built Signa. It combines synthetic feedback with a micro-study of real...
SignaRapid, reliable micro ad testing via Slack or Telegram
We’re relaunching Accurment. What started as an AI advisor is now an end-to-end system for strategic marketing decisions — plan, simulate, and measure impact through the science of human behaviour.
AccurmentMarketing impact with the science of human behaviour
Felix Septiantoleft a comment
When we first launched, Accurment was a marketing AI advisor built on behavioural science. After talking with our users over the past few months, we realised they wanted more than advice; they wanted a complete decision-making system. Today, we’re excited to introduce the new Accurment: an end-to-end platform for strategic marketing decisions, built through the lens of human behaviour: 1....
AccurmentMarketing impact with the science of human behaviour
Accurment is your AI marketing co-strategist, trained in behavioural science. Get clever, science-backed strategies — instantly and affordably. No guesswork. Just clear, curated advice built to drive real results.
AccurmentClever marketing strategies, powered by science and AI
Felix Septiantoleft a comment
Hi Product Hunt! 👋 I'm a marketing academic and consultant who kept seeing a gap: Behavioural science could transform businesses, but it’s often trapped in academic papers, not reaching decision-makers. That’s why we built Accurment: an AI co-strategist that curates behavioural science into clear, practical marketing advice — fast and actionable. We're still early and learning, so we'd love...
AccurmentClever marketing strategies, powered by science and AI