Forster Perelsztejn

Forster Perelsztejn

Digital Marketing @ EASI
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Forster Perelsztejn
Forster Perelsztejn
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Do you spontaneously hunt products without speaking with the founders/makers?

I see people hunting multiple products. Is there some kind of discussion with the maker so as to maximize impact for the launch? Or do you simply hunt products you believe are worth sharing?
Forster Perelsztejn
Forster Perelsztejn
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What are some hidden gems/little-known podcasts for founders/early-stage startup marketers?

Aside from the obvious ones like Garyvee's or Tim Ferris's, what podcasts would you recommend to founders or startup marketers?
Forster Perelsztejn
Forster Perelsztejn
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How much time do you spend on things that don't scale?

I'm sure a lot of you have read this iconic article by Paul Graham (http://paulgraham.com/ds.html) so I was wondering... how much time do you founders/early-stage startup marketers/growth hackers really spend on things that don't scale (like writing content, building relationships, etc.)?
Forster Perelsztejn
Forster Perelsztejn
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What kind of peer feedback are you thinking about?
Franklin Valadares
Do you receive enough feedback from your peers?
Franklin Valadares
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Forster Perelsztejn
Forster Perelsztejn
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Don't build features, build value for someone

I don't know who needs to read this but I hope my experience can help :) I recently left the startup ecosystem to help an "old-fashioned" company launch a SaaS. They didn't know where they were going because their initial target market -they'd been developing for 2 years- actually couldn't afford the product. So they made a new version of the product, that could appeal to more people and...