PLG was the backbone of some of the fastest-growing companies in history.
Slack grew by making team invites frictionless. Dropbox gave you free storage for every referral. Zoom let you host 40-minute meetings without a credit card. Those models worked because reducing friction was enough.
I ve discovered a lot of useful products through Product Hunt over time.
Funny thing is, some of them I found way back, but only recently started using when the right use case clicked. I kept bookmarking them. And that s when their real value showed up.