



As a marketer, what books have you read that helped you grow?
I have a confession. I'm a Petroleum Engineering major who's in love with marketing. Sometimes, I think I'm too in over my head.๐ I started doing "marketing" with social media management as my first foray into anything remotely associated with digital marketing (show of hands if you started the popular way). And then, I think I lost a bit of love for social media marketing, and moved on quickly...
What needs to be perfect with your product before launch?
I've just made the most difficult decision to put off my product launch until after a week later because I thought we are not ready. A few shake-ups here and there. But this, in my opinion, while it is a setback, I see it instead as an opportunity to re-evaluate what we currently have. And make sure we get it right with our launch. We're working on making our product worthy of this community....






