I ve spent the last few months obsessing over a simple problem: Why is food waste still so high when everyone has a smartphone?
After talking to dozens of users, I realized the "villain" isn't forgetfulness it's Input Friction. Most trackers require you to type in names, select dates from a picker, and assign categories manually. It feels like a second job.
That s why I decided to build something different for my launch this Thursday. Here s the approach I took:
Most apps fail because typing is a chore. I ve been experimenting with Google Gemini to parse voice commands into structured data. Would you prefer saying 'Milk, Friday' or filling out a 4-field form? Let s discuss UX friction!
Stop wasting food and money. FreshKeepAI is a lightweight site that uses AI voice parsing to track expiry dates in seconds. No more tedious manual typing—just say "Milk expires Friday" and you're done. Works directly in your browser with native-like push notifications on iOS & Android. Zero install, zero friction, zero waste. Save your groceries, save the planet.
