Anthony Adams

The B2B conversion landscape in 2026 looks very different from what it did three years ago.

Here is what the data says.

The conversion hierarchy (2026)

Review sites (G2, Capterra): 12-18% SQL-to-close rate. Buyers arrive already comparing vendors.

How do you know if your app launch is going well or if it is bad? I mean, obviously, if you have zero downloads, I would assume bad, but also, is it? I know there are a bajillion apps in the app store so how are people going to find yours?

I launched my app 7 days ago, and in true founder fashion, I am super impatient, looking every single day at how many downloads, how many paid downloads, etc. So far in 7 days, I have 10 downloads. So here I am thinking, is it a flop?

Where are you all advertising? Thank you for any advice in advance. Jennifer

Building in public and doing some research on my own scar tissue. I've rage-quit more finance apps than I can count YNAB three separate times, two spreadsheets I lovingly built and abandoned by week three, one app whose notifications made me feel like a parent was scolding me.

Every time it was the same story: the tool slowly turned into a chore, and one day I just... stopped opening it.

So I want the war stories. What money app or system did you rage-quit? Was it the manual data entry, the guilt-trip notifications, the endless categories to maintain or something else?

What made you finally walk away?