Amit Bista

Amit Bista

Founder at Mirrago
#98985361 follower15 following
🔥 7 day streak
>10,000All time
0 KP

Badges

Tastemaker
Tastemaker
Tastemaker 5
Tastemaker 5
Gone streaking
Gone streaking
Gone streaking 5
Gone streaking 5

Recently Supported

ColibotAI
ColibotAITranslate, summarize & explain any text on-device
Prometheus by Firecrawl
Prometheus by FirecrawlA Forward Deployed Agent for web data.
Kimi K2.7 Code
Kimi K2.7 CodeKimi’s most capable coding model yet
CakewordAI
CakewordAIPoint at anything to learn its name in any language
Vercel Drop
Vercel DropDrop it. It's live.
Tabstack Structured Extraction
Tabstack Structured ExtractionExtract web data into structured JSON, no scraper required.
CrustRecruiter
CrustRecruiterTurn Claude into a recruiter that thinks like you
Terminal Mode by Even Realities
Terminal Mode by Even RealitiesKeep coding agents always in sight

Forums

Nika•

2mo ago

Build your brand before your product, or launch first and reveal yourself later?

  1. I've always been on the personal brand side. More and more founders are building it now (sometimes even before the product is ready while it's still in development, before seed fundraising). The CEO builds their position so the product sells more easily at the official launch.

  2. But I have experience with people who built the product, scaled it, and only then did we discover who was behind it.

Honestly, with the first approach, I'd be concerned that people invest more in me as a person than in the product. People would idealise the founder and overlook the product's flaws (which could hurt development and constructive feedback).

+ I noticed the most common mistake that many people who started building a personal brand first, connected their product to their personal accounts (emails, social media, etc.) and started having a problem selling these things, because they cannot "give someone keys" to their personal profiles.

View more