Boost

Buy and sell everywhere with smart #hashtags.

2 followers

Buy and sell everywhere with smart #hashtags.

2 followers

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Ecommerce platforms

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Social media management tools

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Marketing automation platforms

Generate smart #hashtags for your products that anyone can text to buy in seconds. No websites, no apps, no checkouts. www.boo.st

Launch tags:Web App•Marketing•E-Commerce

Launch Team

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Sell Button

Maker

Hey everyone, we’re thrilled to launch today! Boost enables end-to-end transactions to occur everywhere using #hashtags. Buyers see the #hashtag, comment, tweet or text it within the apps they love, confirm via SMS and are charged instantly - no apps, no stores, no checkout. Boost integrates with Shopify and Magento, or can be used as a stand-alone e-commerce solution. Happy to answer any questions and here’s our blog for more details - http://bit.ly/28Mxdv0

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9yr ago

Superwall

@dannyabas What a video! genius idea and implementation

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9yr ago

Sell Button

Maker

@jakemor Hey Jake, thanks so much!

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9yr ago

IssueFly

@dannyabas Guys, that's just brilliant! Love the idea

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9yr ago

Vixt

@dannyabas Awesome idea! I love it!

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9yr ago

Boost

Maker

We built Boost to shorten the distance to the purchase. Our entire goal is to connect brands with their buyers at the places where they are already overlap. No more need to send someone away from social to make a purchase. OS agnostic, cross platform, global purchasing embedded in #hashtags. Boost! We will be around all day, please ask questions. Thanks @rrhoover / @jakecrump

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9yr ago

Tailry

@jmacias awesome! Does it work only in the US or worldwide? Italy here

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9yr ago

Boost

Maker

@mrdobelina Hi Filippo, I should have mentioned. We are U.S. right now but supporting international in the very near future.

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9yr ago

@jmacias Would love to help consult for you guys on the international side of SMS, can definitely prevent you from some typical pitfalls in scaling globally. Fire me an email taylor.hook@infobip.com

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9yr ago

Tailry

@jmacias Got it, thanks!

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9yr ago

Boost

Maker

@hook_taylor will reach out. Thanks.

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9yr ago

It's like Pied Piper. I understand what it does but how? :)

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9yr ago

Boost

Maker

@vfdraganescu Hi Vali, I hope we don't have the same problematic branding as PP! On the buyer side, they sign up once and can connect social accounts to create a passport that allows them to transact on any networks they choose with the brands they follow. On the seller side, we can manage inventory or integrate with existing e-commerce platforms. Then when they post to social we have network approved applications that let us matchmake and execute the transactions. Thats the simple answer describing a complex solution.

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9yr ago

@jmacias Hi Jaime, Do you need buyer's credit card when they sign up?

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9yr ago

Boost

Maker

@burak_ozkan yes. Buyers provide credit card and shipping at sign up. They can then Oauth whichever networks they want to use it with or use the system solely over SMS.

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9yr ago

@jmacias Good, why don't you choose mobile application instead of sms? Customer can make order via mobile app.

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9yr ago

Boost

Maker

- Duplicating a Q/A from the Twitterverse: https://twitter.com/umarsaeed28/... - @umarsaeed28: how do you guys handle product variations(size, color etc)? @jmacias: We provide a option tree via SMS to select options inherent to the product. Then we present your final selection to confirm. So the #hashtag is general to the product and the specifics are customized in the confirmation step.

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9yr ago

Love the demo video! Nice work. Did you make it in house?

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9yr ago

Sell Button

Maker

@professorz Hi Matt, thank so much! The video was made by our friends over at @lonelysandwich. Incredible team and experience.

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9yr ago

Legit

Congrats on the launch. Sounds very familiar. We enabled this in 2011. P2p and social commerce via hashtag across Twitter, Instagram and Facebook. We have a patent on the application. Here's some early coverage. https://techcrunch.com/tag/chirpify We pivoted away from commerce in 2013 because brands were, and remain, not set up internally for social commerce. ie: there is almost no buyer and no market for this type of solution. The commerce and social teams are not connected, and it's a monumental slog to get them to be. Not trying to rain on your launch parade at all. Actually trying to give you honest feedback. Let me know if you'd like to hear more about the lack of market or advice on navigating the social commerce waters.

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9yr ago

Hi love this! So the increase in orders will be exponential, since the path of clicks, browsing, filtering, adding to cart, checking out etc are being completely wiped. How will you account for impulsive order placing, leading to a very high number of cancellation of orders? And in your experiments (as mentioned in the blog) did you find a higher 'cancellation / orders' ratio compared to traditional (amazon) e-commerce?

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9yr ago

Sell Button

Maker

@ratan_mehta Hi, thanks so much and awesome question! The behavior of returns varies quite a bit on the seller, the product and their community. We haven't seen a higher rate of returns thus far. We've also set in place the "SMS to confirm" to ensure intent :)

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9yr ago

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