Ziligence is an AI-driven B2B platform to help optimize sales targeting. We analyze over half a million global companies to find the best fit accounts for you to do business with. We also help you connect with prospects directly with a few clicks.
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Could you explain the basis of scoring the companies to find the best-fit sales targets? What are the factors this is dependent upon?
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Maker
@danishus Thank you for the question.
At Ziligence, we collect loads of data and metrics on nearly half a million companies companies and several sectors. Sometimes, the scale of data can be overwhelming.
To make your lives easy, we’ve also put together two scores that help you answer the two key questions while taking the target/don’t target decision:
1. Is this a worthy target to chase? - Ziligence score
2. Are they relevant to us? - Relevance score
Ziligence score: Our algorithm to calculate the Ziligence score is confidential. However, here are some metrics that drive the score:
• Online presence and website traffic (absolute and relative to competition)
• Social media activity (twitter, LinkedIn, Facebook etc)
• Hiring activity (Employee growth rate)
• Geographic footprint
• Financial strength (including volume and quality of funding)
• Reputation: Management and investors
Relevance score: An email blast to 2000 companies with a 2% response rate is not a good outcome. What if you could only connect with the 50 companies who are highly likely to do business with you? Our proprietary Relevance Score does just that and here is how we calculate it:
1. We collect basic user information at the time of registration on Ziligence.com. This includes your organisation, role and geography.
2. Our Solution Experts then set up and quality check your profile data to make sure it is suitable for the machines to use. They may also enhance your profile by setting up additional keywords if they feel that is necessary.
3. Once we have this done, our machines get to work. Built on an AI model, the relevance score considers a number of features including business model (B2B vs B2C), sectors, location preference, positive and negative interactions of users with similar profiles etc.
4. Each company then receives a Relevance score between 1 and 100% for a user.
Relevance score is a feature that is only visible to registered users. So, don’t forget to register and login each time you search on Ziligence.
I hope this is useful. Do let me know if you have any queries.
Best regards,
Manoj
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@thisismanojm that actually makes sense, the target users consolidated cost on acquiring this data is usually hire and mostly low on accuracy. We have been missing a product in this space which would not only provide the data but also vouch for it's relevance and accuracy. I see this as a good product and with lasting opportunity. This was definitely useful.
Cheers on the great product.
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Maker
@danishus Thank you for your kind feedback. Appreciate it very much.
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Maker
Hey,
I am the Co-founder and CEO of Ziligence, an AI-driven B2B platform that helps firms optimize sales targeting. We analyze over half a million global companies to find the best fit fast-growing accounts for you to do business with. We also help you connect with prospects directly, with a few clicks.
Fast-growing companies are excellent long-term targets for B2B sales. However, given the huge variety of such emerging companies, sales teams often spend too much time trying to find the right accounts and prospects. We help you solve this by:
• Scoring each company in our extensive database of well-funded and fast-growing firms, to assess their growth potential and their relevance to your business
• Helping you email the right decision makers with a few clicks directly via the platform; relevance match improves the likelihood of receiving a positive response
• And, providing customized research assistance from high quality analysts, on any specific topic or areas that you may need help on.
Recently, Ziligence was recognized by Analytics Insight magazine as one of the 10 most promising AI-based companies.
Have a question? Please let me know.
Best regards,
Manoj