I realised how important videos are in search results.
This and the previous week, we reached out to many creators for custom videos on various topics that include the client's product. (I gained some overview about prices for such a video and need to say that if things go well, it can be a good investment in the long term).
Reviewers mostly see YouTube as a daily utility for learning, entertainment, music, and discovery, praising its huge range of content, strong search, useful playlists, and recommendations that often feel accurate. Creators also like that uploading and managing videos is straightforward. The clearest complaint is ads: many say they are too frequent, disruptive, and paired with repeated pushes toward a costly premium plan. A few also mention uneven content quality, occasional glitches, and weak mobile portrait-mode UX. Founders of ZapDigits and AdAnt AI add that YouTube’s integration and Shorts ecosystem are practically useful for building products.
Everyone knows you can literally find anything on YouTube. The recommendation algorithm, and overall quality is top-notch. I personally really like using it because I prefer watching video content rather than just audio.
What needs improvement
ads (3)
The ads have become so much more frequent though and it really annoys me at times. The frequency of ads is different based on your device as well. I think it's to push people for YT premium but sometimes it just puts me off.
I use YouTube every day, and I love the vast variety of content available—from tutorials to entertainment, there’s something for everyone. The recommendation algorithm usually helps me discover great videos. However, ads can be intrusive, and sometimes the quality of content varies a lot. Overall, it’s an amazing platform for learning and entertainment but could improve the user experience by reducing interruptions.
YouTube is an awesome platform for endless entertainment and learning. I love how easily I can access videos on virtually any topic, whether it's for fun, hobbies, or education. The search feature is reliable, and I can always discover something new based on my interests.
The recommendations are mostly spot-on, and I appreciate the ability to create playlists to organize my favorite videos. Ads can be a bit much at times, but YouTube Premium offers a great solution for ad-free viewing. Overall, it’s a must-have app that I use daily for everything from relaxation to gaining new knowledge.