E-commerce growth is being driven by mobile commerce, and most people are addicted to their smartphone, but the user experience can be disappointing : scrolling long lists of products and infinite feeds through social medias, zooming small product pictures on a 5 inch screen... On the other hand, the demand for streaming content from home skyrocketed during the COVID-19 pandemic, along with the purchase of bigger and cheaper UHD/4K LED TV screens. Wonderbuy.tv provides a new customer experience in the living/bed room for all the family on the Smart TV : using remote control, one can have instant access to HD pictures/videos, Live shopping replays, product recommendations. Kids can use it without using an addictive smartphone/tablet to browse toys catalogs, parents can show to each other products they like, with more quality time and social interaction to pick products ! I call the experience "HD Window shopping" for end users, and "Shopping Amplifier" for brands/merchants. Tell me if you also think smartphones/desktops are not confortable in all situations and watching shopping content on TV can be better than just static ads and traditional teleshopping !

Wonderbuy

Smart TV shopping

Smart TV shopping