Walking on Air: removable soles - utilitarian luxury

Hi, I am looking to launch an eco-friendly brand to help us protect our shoes and sneakers from wear & tear as well as the weather. The idea is to produce biodegradable overshoes or removable soles that will complement the sneakers brand and design, whilst still being fashionable. We are starting with Converse, Vans, Nike SB, Adidas Rayados and Adidas Stan Smith as they all share the same last, but the plan is to provide a solution for the most popular sneakers in the market, such as Air Jordan 1, Nike Air, and many others. Our product looks to educate the market about ways to protect your existing sneakers and make them look cool, whilst helping the end-consumer to manage the over-consumerism that we all grew up with, and which generates the wastage that we all see in landfills around the world. If you could help us by giving us few minutes of your time to answer the questions below, or simply give us any feedback, I will appreciate it. 1) Do you understand what the product is and does? 2) Is it easy to understand what the product is and does? 3) If the product was displayed next to the converse and Vans would you understand it? 4) If the product was displayed away from the converse and Vans section in the store, would you understand what it is and what it does? 5) What do you think about the packaging? 6) Does the packaging explain what the product is and does? 7) Do you find the product useful? 8) Do you think we need a product like this? 9) We are starting with Converse and Vans but plan to launch a solution for other sneakers as well as leather shoes, which sneakers should we focus on next? 10) Would you buy the product?