VisualMatic Solution

I worked for a marketing firm that assisted BoardActive with a short two-month contract three years ago. They changed the product since we worked with them and I think that it is extremely impressive. It should generate more efficient mobile campaigns that could potentially replace email campaigns, track OOH ROI, and more for many different industries.

VisualMatic enables mobile apps to track user engagement and activity in real time through geo-targeting. Brand apps can apply filters of any kind to sort their users into Audiences. By utilizing VisualMatic, brand apps can formulate targeted campaigns of personalized pushes. It's amazing and proprietary. Through this SDK, brand apps can close the ROI loop, from the point of impression to the point of sale.

A powerful engagement software for mobile apps. I love that you can create space-based messages and measure the full ROI of those impressions. Great sales enhancer, and measurement product!