In the midst of the pandemic's uncertainty, The Probe took its first steps. During the lockdown, The Probe, founded by Prema Sridevi, started laying the groundwork for what would soon become a unique platform for slow journalism. The Probe was born from a desire to challenge the norms, to step away from the frenetic pace of breaking news and delve deeper into the essence of storytelling. Prema Sridevi, with a career spanning over two decades, a large part of which was spent in some of India's bustling newsrooms, found herself at a crossroads just before the 2019 Indian General elections. Disheartened by the mainstream media's one-dimensional narratives, she chose to leave behind her senior role in broadcast journalism. Her vision for The Probe was clear: to create a space for journalism that moves beyond the superficial, seeking answers to the 'whys' and 'hows’ behind the stories that shape our lives. The Probe, launched in April 2021, stands as a testament to the belief that journalism can do more than just inform; it can enlighten, it can challenge, and it can advocate for those often left unheard. Through stories that illuminate and evoke, The Probe aims to be a platform for change, prioritising investigation, solutions, impact, and development. These four pillars guide our approach, ensuring that our work not only highlights issues but also explores potential paths forward, aiming for real world impacts and broader development.

The Probe Digital News Media

A digital news platform that tells the stories that matter.

A digital news platform that tells the stories that matter.