The Cold Start Problem

The Cold Start Problem

A book about how to start and scale network effects

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Based on 100s of interviews with founding teams at Twitch, Tinder, Uber, Airbnb, Pinterest, and many more, Andrew Chen explores how tech’s most successful companies solved the dreaded "cold start problem” using network effects to launch and scale.

The Cold Start Problem launches

Launch date
The Cold Start Problem
The Cold Start Problem A book about how to start and scale network effects

Launched on December 8th, 2021