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A hoverboard by Lexus (no joke)

9 followers

A hoverboard by Lexus (no joke)

9 followers

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Design & Creative

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Physical Products

Like all Lexus design, the board's design features a balance of crafted details, modern materials and technical innovation. Inspired by classic skateboarding and Lexus design principles, the result is the perfect balance of the natural and high tech.

Launch tags:Hardware•Transportation•Tech

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Promoted

Finally! Praying that Lexus is not playing with my emotions on this one. If this is fake I'll never buy a Lexus because of that alone. Don't mess with childhood dreams.

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11yr ago

@lombardinelson usatoday: " there are magnets underneath the surface." My family owns 3 Toyota / Lexus cars. I'm so p****d off. They just destroyed my trust in toyota motor company. :-/

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11yr ago

@angelomilan That's sad. I actually enjoyed Lexus as a brand and would often promote them as a preference. They just lost a future customer.

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11yr ago

Turfly

If you saw the magnetic hoverboard video with Tony Hawk you're probably asking yourself, how can they possibly get it to not spin/yaw uncontrollably…

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11yr ago

Classroomies

It would actually make a lot of sense for a company like Lexus (or Tesla) to try and build a hoverboard. The same way Apple learns something by building an iPhone and then goes apply that technology to a different product category. Imagine Lexus would implement this hoverboard tech to their cars. The next reinvention of the wheel = no wheel at all...

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11yr ago

Nice little bait and switch there. Just as the person is about to step on the "smoking" hoverboard it cuts away and I frantically click Skip to see what's next. I hover my mouse over models expecting to see a range of sick hoverboards in various colors, only to be disappointed with the range of Lexus vehicles. Well played Lexus, well played indeed.

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11yr ago

I always find it interesting when established companies in a certain sector branch out and put their weight behind something outside of the normal business model. Hopefully in 5 years my hoverbike will be ready!!

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11yr ago