"Looking around us, we noticed virtually all Americans were trying to rebuild savings and pay off debt. We know how lonely and frustrating personal finance can be. Maybe what people need is a little fun and motivation."
Personal finance is as tough a nut to crack as personal fitness is, and it's great to see more effort put into this space. SaveUp looks like it could offer a number of people good value towards their savings goals.
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This is pretty cool. Kind of confusing at first, but it seems like an interesting idea.
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