Reversify (UK)

Hello Product Hunt! I'm Robbie, founder at Reversify. The reason I created this product was quite simple, I found advertising boring. In my previous life I was a social media influencer with a successful YouTube channel. I was constantly approached by brands to advertise products and while I turned 9/10 brand deals down I asked them what their pain points were and what they were looking to solve in terms of marketing. I think influencer marketing works well because its engaging and interactive, compared to a billboard, google search ad or instagram feed ad. I knew there was a way to make advertising engaging and a 60 second auction where you compete to win a product at potentially a fraction of its RRP seemed like something people would enjoy. We learn about what products resonate with what audience helping brands build and adapt products to ultimately give you, the customer, a better and more complete product.