Platform & API Product Management
A book for non-technical Product Managers [free chapters]
6 followers
A book for non-technical Product Managers [free chapters]
6 followers
This book gives PMs a clear way to manage platforms and APIs as products. With real-world cases using Lean Canvas and Design Thinking tools, you’ll learn to align platforms with business strategy, establish metrics, and prove value to stakeholders.
When I became a PM for platforms at iFood—the leading food delivery company in Brazil, holding an over 80% market share — I quickly realized that my 20+ years in digital products hadn’t prepared me for APIs and highly technical platforms.
There's a lack of content on platform product management. Most of what exists is aimed at developers.
I felt so lost that I almost gave up more than once. But I survived, and I’m here to share the book where I show how I adapted product management and design thinking practices to a super technical context. It turned into a framework, which I call Platform Thinking.
This book is the guide I looked for e didn't find. Now, it exists—a practical, real-world cases, and designed to help PMs and product leaders manage platforms and APIs as products—strategic assets that generate business value.
The Portuguese edition went straight to the top of Amazon Brazil’s bestsellers — #1 in Software Design, Internet and Social Media, and Most Gifted. That’s why I’m making the content more accessible. I've translated it into English.
It’s not finished yet... but you don’t have to wait. 😁 You can read the first 3 chapters right now — for free!
I’d love your feedback!