We launched Pathmode in December as a journey mapping tool. The idea was simple: map your user's journey, find the friction, fix it.
Within weeks of real usage, we saw the problem. Teams would build beautiful journey maps, then... nothing. The maps lived in slides. The insights never made it to the engineers. And when AI coding agents entered the workflow, the gap got worse agents need structured specs, not diagrams.
So we scrapped it. Rebuilt the entire product around one question: what if the output of product discovery was something an AI agent could actually execute?