Launched this week
Palace Analytics
An intuitive & privacy-friendly Google Analytics alternative
5 followers
An intuitive & privacy-friendly Google Analytics alternative
5 followers
Built by an engineer and marketer that wanted an analytics platform they’re genuinely excited to use. Palace is a web analytics platform with privacy and informed consent at its core. Track website events, build UTMs, shorten long links, and more. Providing better tools at a better value for industry professionals that want an upgraded and more affordable experience.
Thanks for checking out Palace! We're really excited about this launch and we hope our platform can make your life easier.
I'm Taylor (the marketer) and want to chime in because we built Palace for a reason. Google Analytics is the bane of my existence, like a lot of marketing and data professionals. After years of putting up with it, I decided I wanted to make something truly better, both in terms of usability and in safety.
Clunky, disorganized, and overwhelming are some of the terms that come to mind when using GA4 and other apps. Palace has completely streamlined that design and added an elegant flare, so it's easy on your eyes and mind when making data-based decisions. We took a less-is-more approach while elevating the style to be an inviting yet productive environment. Not super tech-y, more like luxury. Additionally, we believe privacy isn't a feature, but a core component of who we are and what we stand for. There's nothing more dystopian than having every little thing you do tracked only for that data to be sold to companies that don't have your best interest at heart.
Another element we really care about is providing customers with what they need and nothing they don’t. Lots of our competitors include data that doesn’t actually matter or flashy charts that can manipulate you into thinking you’re using a productive tech tool when in reality it does nothing for your ROI. We provide the KPIs that matter.
Everything is included in one plan. No gatekeeping features, arbitrary limits, or upselling you to a higher tier. So far, we've added a UTM builder and management tool, along with a link shortener. These come at no additional cost to your membership, so you can save $100+ on other subscriptions. We're working on a full-fledged product analytics dashboard, and plan on debuting more helpful tools that make Palace an all-inclusive platform for marketing needs.
We made a platform for people like us, and we know you'll love it just as much. There's a demo on the home page and a 14-day free trial to get started. Happy to answer any questions and would appreciate feedback!
RiteKit Company Logo API
@taylordavies Love the philosophy here, Taylor - and see my PH general category discussion today - I think you would love what I'm doing for us guys!
The privacy-first stance combined with actually respecting users' cognitive load is refreshing—so many tools optimize for data collection at the expense of usability. The luxury-meets-functional design approach sounds like it could genuinely change how teams relate to their analytics instead of dreading it.
@osakasaul Thanks for your kind words, Saul! That's definitely the goal. Products can be functional and nice to look at, right? Will definitely check out your feed!
Hi PH, I'm Parker and the co-founder of Palace.
Taylor laid out everything perfectly so I'd like to add some additional thoughts.
My time as a machine learning engineer and data scientist helped me learn how best to separate the noise from the useful signals. I realized there are too many tools and platforms that prefer to wow you with flashy visuals than provide useful data. In the first 5 seconds it looks impressive but after another 5 seconds you're stuck trying to work around the distracting visuals and lack of clarity.
We built Palace with the goal of providing only the best and cleanest visuals without overwhelming you. That's why we gave UTMs their own dedicated space and why we are working on a dedicated custom events dashboard.
Don't worry, just because we are simplifying doesn't mean it won't have what you're looking for - we are powerful when you want it, but easy when you need it. The engineers and the marketers will both feel good using Palace.
Our goal is to simplify and make your workflow as clean and efficient as possible while still looking good.