Ogli

While building React-based games, we wanted players to share their custom creations. But every share used the same static meta tags, so previews never matched the game. To fix it, we built an API that generates short URLs with custom OG/meta tags, redirecting cleanly to the real game. This also solved the Facebook issue of sharing text + URL by letting the preview image do the talking. It worked so well that I opened it up for everyone.