Octupie is an agent that runs the entire short form content workflow end to end. Track the creators you compete with on Instagram. Octupie surfaces only the videos that broke past their baseline, decodes why each outlier worked (hook, beats, pacing, angle), and rewrites the winning idea as a ready to shoot script in your voice. Not generic AI copy. Voice trained on your own past videos, captions, and comments. Reels at launch. LinkedIn next.

The ultimate founder launchpad: Cap tables, equity & 409As

Hi Product Hunt, Shivank here, one of the three founders of Octupie. A few months back, I was working as a content researcher and scriptwriter for an Instagram creator with 222k followers. Every week was the same loop: scroll for hours to find videos that broke out, decode the hooks, study the patterns, then rewrite each idea from scratch in her voice. 6+ hours of work before she could even start filming. Most AI scriptwriters we tried just produced ChatGPT copy that sounded nothing like her. Useless. So we built Octupie to finish that loop end to end: Track the creators you compete with Surface only the videos that outperformed their baseline Decode why each one worked Rewrite the idea as a ready to shoot script in your voice, trained on your past videos, captions, and comments We are live in private beta with 11 creators across AI, Education, and Lifestyle niches. 45 more on the waitlist. Reels at launch. LinkedIn next. Would love to hear what you think, what creators you would want to track, and what we should build next. We read every comment. Shivank, Jay, and Vishnu Octupie

This will be a game changer for creators!

I’ve been testing Octupie for a little over a week and honestly didn’t expect it to be this useful this early.

I've been a content creator myself for the past one year, and finding out what scripts actually work was the hardest part.

I used to doomscroll on my Competitor's Instagram profile for hours to find out viral reels that performed well.

Octupie approaches it differently by focusing on outliers. It actually helps you understand why it worked breaking down on the hook structure, pacing, framing, and overall flow.

The script generation part was infact exceeded my expectations, Instead of sounding robotic, it felt closer to the tone and style I’d actually post.

I can see this being genuinely useful for creators who are tired of guessing what to make next.

Also excited to see how the product evolves.

Cheers!