We ve all been there: a YouTube video with a sensational headline, a dramatic thumbnail, and a runtime that could fill your lunch break. You click, only to find the actual insight buried 30 minutes in.
This tension between clickbait engagement and content clarity is what led me to try something different. I call it TLDW (Too Long, Didn't Watch), a variant of TLDR, but designed for the world of hyperbolic YouTube thumbnails.