You think you need a CRM but you know you'll never actually use one. nudge is the fix. It's a simple home for your customer notes that turns every call into action β drop in a transcript or connect Granola, Google Meet, Gmail, or Fireflies, and nudge builds a living page per customer and pulls out every next step with a date. No pipeline, no fields, no dashboards you'll ignore. Just your notes and the follow-ups that close deals, in one place. Built for founders who sell. Free to start.
I built nudge because I was losing deals I'd already won.
As a solo founder, I was running every sales conversation myself. The calls went well. I took good notes. And thenβ¦ the day would swallow me. By the time I remembered to follow up, it was a week late β and a few times, it was a "we went with someone else" email instead.
It wasn't that I didn't care about follow-through. It's that nothing was doing the follow-up thinking for me. I tried CRMs and quit them β too much setup, too many fields, too much administrating a system on top of an already full day. I tried spreadsheets and reminders. None of it stuck.
What I actually needed was simple: a place to keep my customer notes, and something that would turn those notes into a consolidated action list with the follow-ups already lined up and dated. Not a pipeline. Not a dashboard. Just "here's who you owe, what you promised, and by when."
So I built it for myself. nudge takes my call transcripts and notes, builds a living page for every customer, pulls out every commitment with a date, and even drafts the follow-up email. It became the system I'd been missing β and the deals stopped slipping.
I'm sharing it because I don't think I'm the only founder who's great in the room and terrible in the silence afterward. If that's you, N=nudge is for you.
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