Hi, I’m Andy. For several years I worked in one of the top-10 online retailers in Russia, leading the IT department. That’s where I saw a problem that turned out to be universal in e-commerce: product content is messy. Every supplier and every platform describes products in their own way. Even giants like Google and Facebook can’t agree on a standard. As a result, any data exchange means endless mapping, fixing, and frustration. We built NotPIM to bring order into this chaos. You upload your feed in any format — CSV, XML, XLSX, YML — and get back a clean, unified catalog: errors fixed, duplicates merged, attributes and images completed. All of this happens automatically, without developers or endless custom scripts. The “magic” is that we go deep into product data, down to the smallest attributes, and can present the same item in different ways: as a single SKU or as multiple variations — and it still works correctly. We launched without outside funding: instead, I gathered a team of 15+ interns and we move forward like a bulldozer — maybe not fast, but steady. Right now, I’d love to hear your feedback: do you also see that the market still lacks real standards for product data? And if so — do you find value in NotPIM’s attempt to solve it?

NotPIM Product feed automation for ecom

Product feed conversion and automation made easy

Product feed conversion and automation made easy