I started NeuroRadar after watching marketing teams in Latin America make budget decisions based on gut feel or worse, last year's spreadsheet. The problem isn't that they don't care about data. It's that Marketing Mix Modeling has always been a $50K+ consulting project, locked behind 6-month timelines and opaque methodologies. By the time results came back, the media plan was already done. We built NeuroRadar on top of Meta's open-source Robyn framework to change that. Companies can now run MMM continuously understanding which channels are actually driving sales, how budgets should shift, and where they're hitting saturation, without hiring a consultancy every time. Our first client is a major Chilean retailer. We're now expanding across Latin America, starting with companies running $100K+ in annual media spend across TV, OOH, radio, and digital. If you're in media planning, marketing analytics, or BI, or you're just tired of defending your media budget without real proof, I'd love your feedback english and spanish spoken

NeuroRadar

Stop Guessing

Stop Guessing