OMG, they show this as a serious product in their video. In my opinion, that's a wrong way to market this kind of novelty products. You should've gone with a quirky fun video showing how much fun is this product. In my opinion, you might have got more eyes with that kind of an approach.
I don't see myself using this as a medium to convey my serious thoughts. But I might use it as a pin alternative (but the fact I have to charge it, is still a bummer) as a conversation starter.And I get why it cost so much, still for this purpose I will not chuck out 60 bucks. Any ways best of luck
MFY.im