MileUp

Gamifying everyday activities with points and rewards... It was only a matter of time! Seems like a cool idea. America's truckers and Uber drivers are about to be rich!

It sounds like the hook is Agero, Inc needs more driving data and it wants to get it directly from consumers, but it doesn't want to just pay people to drive. Releasing the app and offering rewards reduces the overall cost of data acquisition. Brilliant. Love it.

Cool concept! I love the fact that you use the driving data for a good cause. As for the app, it's easy and fun to use. Will you be adding other types of rewards?

Another fun implementation of gamification! I was always a fan of the apps that rewarded you for NOT checking your phone while driving i.e. to reduce distracted driving - @rajbehara is that something you guys considered when making this app? Or did you try and steer away from that kind of app? (Get it? 'steer away' badumcha 😁)

My buddy launched this app. Here is what I've been able to gather that it does from what I've read: MileUp is the easiest, most effortless way to earn gift cards just for driving. Download the app and automatically start getting points for every mile you drive. Then use those points to redeem for gift cards to your favorite retailers. MileUp uses your phone’s sensors to track your driving activity - like how far you travel, when you are driving, or how many stops you make. By sharing your driving data, you’re helping us improve our accident detection technology – helping us make driving safer for everyone on the road.

The purpose of Mileup is to improve our algorithms and technology through incentivized driving. By driving with Mileup you're earning points for every mile and challenge completed. Those points can then be turned into giftcards to use at your favorite retailers like Amazon. By understanding driving habits and how accidents occur in real life scenarios we can make the roads safer and save lives.

This app looks cool in theory but also seems to have a lot of bugs... they only have 3 stars in both App Stores and most complaints are draining battery and points disappearing, which would suck. Especially given that you need 2,000 miles for a $5 gift card.