Luxia: Stop burning ad spend on sold-out Shopify variants

Hey Product Hunt 👋I’m Peter, Commercial Director of Luxia.Most growing Shopify brands and agencies focus entirely on acquisition efficiency: CPA, ROAS, and creative testing. But there is a silent margin leak sitting between your ad manager and your inventory management.When paid traffic is sent to a product where the core sizes, shades, or finishes have sold out, that acquisition cost converts directly to zero. In fashion and retail, customers matched to a specific size or shade don't simply substitute—they bounce. We frequently see stores spending thousands every week driving high-intent traffic directly to dead variants.Alongside this, shifting European and UK regulations (like the EU Green Claims Directive / ECGT) mean unsubstantiated environmental claims in product copy present major regulatory risk across growing catalogues.We built Luxia to provide an automated operational safety net:Ad Spend Safeguards: Continuously maps live variant stock against active Meta and Google ad sets, pausing spend the minute core inventory drops and unpausing when restocked.ECGT Compliance Auditing: Scans full catalogues for environmental and sustainability claim risks before trading standards do.Operational Health Scorecard: A 4-minute diagnostic tool that models your store's projected margin leakage from live data without requiring platform integrations or sales calls. Try the Scorecard:You can benchmark your store right now at storeaudit.luxia.uk. We’re here all day—I’d love to hear how growth teams and agencies in the community currently monitor ad spend against out-of-stock SKUs, and any feedback on the scorecard output!

Luxia

Stop burning ad spend on sold-out Shopify variants

Stop burning ad spend on sold-out Shopify variants

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The $1M+ E-com Trap: Why stores double top-line revenue but keep less cash

Forum Threads

The $1M+ E-com Trap: Why stores double top-line revenue but keep less cash