Locus: Location Intelligence Platform

Find the best location for your business with data-driven insights, empowering entrepreneurs to make smarter decisions by analysing demographics, foot traffic, and competition.

Hi everyone,

I’d like to introduce Locus, a location intelligence platform for retail businesses.

A while ago, I found myself struggling to choose the best location to open a shop. I spent hours going through census data, competitor analysis, foot traffic, property rent/sale prices, etc. Existing tools felt like they were built for corporations, not SMEs.

What Locus does?

Locus brings everything into one dashboard:

Neighborhood demographics & household income (affluence)
Local competition
Keyword Volume Trend and competition (for SEO)
Foot-traffic and Public Transport
AI-summarised Google reviews and sentiment analysis
AI Location Assessment

Looking ahead, we’re looking to introduce heatmaps, to identify underserved areas, and expand demographics coverage across more countries.

🗣️ I’d love your thoughts on:

What data would you absolutely need before choosing a location to open a (brick and mortar) business?
Where do you usually get stuck hunting for information?
Any must-have features you’d love to see?

We’re currently in beta, so your feedback will directly shape Locus’s next version. Feel free to drop your thoughts, questions, or just say “hi” :)

Thanks all!

This is truely awesome! Pulling together all that location data (demographics, competition, *and* Google reviews) into one dashboard is kinda genius imo. Seriously solves a huge problem for anyone trying to open a physical store – I always get stuck hunting down foot traffic data, so this is a lifesaver. How's the AI location assessment actually work? Is it just scoring things, or does it give actionable recommendations?