The below mentioned experiment was done by a Linkedin Marketing Expert. This is the specific use case Linkedin Geniee is used for.
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I paid my team £50 each to post on LinkedIn for a week.
Here’s why ↓
1️⃣ Context
We currently have around 51,000 followers across the team’s LinkedIn profiles.
And I wanted to see how powerful that could be if we were all consistent for a week…
2️⃣ The Bet
So last Friday I made the team a bet.
If they posted every day Monday → Friday, I’d send them £50 each.
They all accepted and off the challenge went.
3️⃣ The Result
We had 157,000 impressions across the team’s content in just 5 days.
That’s:
✅ 157,000 people who know our team
✅ 157,000 people who now know our brand
✅ 157,000 prospects who may one day be clients
All for just £50/person.
4️⃣ The Real Result
The numbers were great, but the “real” result was us seeming omnipresent
When you keep seeing the RB team all over your feed, you think everyone else is seeing them too.
And when you think everyone’s looking at RB team members, you get curious about what they offer.
And that’s exactly what all of us posting did.
🎓 Key lesson: Getting your employees to post on LinkedIn is one of the most overlooked marketing tactics.
URL: https://www.linkedin.com/feed/up...
Huge time saver! Love how simple it is and can't believe this doesn't exist for other platforms like IG/Twitter. Great idea and congrats on the launch!
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