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Klexa Google Ads Budget Calculator
Work out your Google Ads budget from your own job numbers
2 followers
Work out your Google Ads budget from your own job numbers
2 followers
Most service businesses pick a Google Ads budget by guessing. This free calculator starts from your own numbers instead: what a job is worth, how many leads you close and how many leads you want each month. It shows what each lead is worth, the cost per lead you can afford, a recommended monthly budget and the daily budget to enter in Google Ads. It also checks your target against typical lead costs for your trade. No sign-up.



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Hi Product Hunt, I'm Alamgir. I run Google Ads accounts for plumbers, HVAC firms, roofers and other trades.
The first question every owner asks me is "how much should I spend?" Most guess, or copy a number someone told them. So I built this free calculator. You enter what a job is worth, how many leads you close and how many leads you want a month. It gives you the cost per lead you can afford, a monthly budget and the daily figure to type into Google Ads, and it tells you whether that target is realistic for your trade.
No sign-up and no email gate. I'd love feedback on two things: are the trade benchmarks close to what you see, and what other inputs would make the result more useful?