KitPrint: Stop struggling with prepress

Hi PH community I’m Meredith, a co-founder of KitPrint. Today, we’re incredibly excited to share a solution to a big pain point in the CPG industry - getting your designs off the screen and onto the shelf. ***Quick Background*** A former colleague and I reconnected a few months ago, and what started as a bit of a post-mortem about our previous company turned into a lively conversation about why creative teams lose steam at the end of a product launch. One HUGE reason is the technical process that happens between finalizing a design and the moment it becomes a real, tangible thing. This in-between process is Prepress Design. It goes by a few names, but the idea is the same: If it gets made into something real, it will need to go through a technical design review and will likely need adjustments to be ready for printing. Our observations….. ***The Problem*** > Prepress design is ALWAYS needed, typically toward the end of a launch timeline. > These capabilities are often needed only sporadically. > When our in-house designers were allocated to prepress, all other creative projects were put on hold - sales sheets, web development, merch and other marketing collateral suffered delays as a result. > In-house designers typically didn’t have time or interest for prepress. Their creative skills were needed elsewhere! > Freelancers could be unpredictable and costly and it often took too long to bring a contractor up to speed on important design features. > When prepress was handed off to the printer or manufacturer, it often resulted in more revisions and delays. ***The Solution*** KitPrint is a prepress design subscription that helps CPG companies work through the prepress puzzle with specialized designers via an affordable, flat monthly fee. > We’ll take care of the technical work so your designers can focus on high-impact creative tasks. > We’ll get your files print-ready and into your hands faster by avoiding technical pitfalls and reducing rounds of revisions (files are built and saved to your/your printer’s specifications) > We’ll most likely be cheaper if you’re allocating more than ~⅓ of your creative spend to prepress design when it comes up. > We’ll tackle as many projects as we can (one at a time), with unlimited revisions, for an affordable and predictable monthly fee. > Every deliverable will be analyzed by yours truly, longtime prepress puzzle-solver,, before being sent to you. Are you regularly launching new products, product line extensions and updating packaging and labels? Do some of these challenges sound familiar?