Hi Product Hunt — I’m Terry, founder of IMCrobot. 👋 I started building IMCrobot because cross-border market research has a frustrating problem: when a team in the US or Europe wants to explore China or Southeast Asia, early consumer research can be slow, expensive and difficult to localize. IMCrobot is our attempt to make the early exploration stage much faster. You can use it to explore questions around: • demand • pricing • messaging • trust • localization across localized synthetic consumer cohorts. One principle is important to us: Synthetic research shouldn’t replace real consumers. We use it to identify assumptions, compare possible reactions and find the questions that deserve deeper human validation. We’re currently especially focused on China and Southeast Asia. I’d really appreciate feedback from the Product Hunt community on two things: 1. What would you want to test before entering a new country? 2. What would make you trust—or distrust—synthetic consumer research? Thanks for taking a look.

IMCrobot

Synthetic consumer research for China & Southeast Asia

Synthetic consumer research for China & Southeast Asia