Enhance your social media management with Hootsuite, the leading social media dashboard. Manage multiple networks and profiles and measure your campaign results.
We are very excited to be launching OwlyWriter AI—Hootsuite’s built-in AI social media assistant.
Create high-performing social posts in seconds:
• With just a bit of info from you, OwlyWriter AI can pump out captions that work—engaging and formatted to whatever social network you want.
• Generate fresh content ideas, pick your faves, and our AI tool will write the posts for you. OwlyWriter AI is your creative block-busting hack.
• Automatically repurpose your top performers. OwlyWriter AI can call up your best content and rework it so every post’s a winner.
• OwlyWriter AI knows what holidays and big events are on the horizon. Have it write all your celebratory content to engage your audience and capitalize on trends.
Hootsuite’s scheduling system is reliable, and I like the unified dashboard for social monitoring. That said, the pricing can be hard to justify if you're working with niche sites or smaller campaigns. I’d love to see more flexibility for mid-tier users.
Great functionality in the app - there is the ability to schedule mass message sending and powerful search. But the app is not very convenient to use on the phone. I can only use it on the computer.
While the Hootsuite blog was immensely useful for me in my first months as a fresh creator, the service could have been more helpful. There are plenty of free options out there. Meta has its own scheduling and analytics tool. Unfortunately, pricing is not very solo-creators-friendly.
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