Launched this week
HonestWorld

HonestWorld

Scan a food label. See the marketing tricks it's hiding.

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HonestWorld scans a supermarket product and scores how honest its packaging is, 0 to 100. Not nutrition, honesty. It checks the label against 23 rules and shows the exact words that broke them. Free, no ads, no brand money. Built by one chef in Brisbane.

HonestWorld makers

Here are the founders, developers, designers and product people who worked on HonestWorld

Ludek TyleAdvocating for marketing honesty.
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