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Hidden Tricks Your Brain Plays on You
30 cognitive biases & mental models to outsmart yourself
1 follower
30 cognitive biases & mental models to outsmart yourself
1 follower
A no-fluff digital field guide decoding 30 landmark cognitive traps — from the Anchor Trap to Loss Aversion. Includes actionable mental outsmart protocols to help founders, creators, and professionals make sharper, rational decisions every day. Written by Priyanshu Mishra.
Hey Product Hunt! 👋
I'm Priyanshu Mishra, author and founder of MarkBuilder.
We like to believe we are rational beings making calculated, logical choices. But modern behavioral psychology tells a different story: our brains run on prehistoric heuristics designed for savanna survival, not modern markets.
I spent months dissecting over 30 cognitive biases and mental models — documenting exactly how smart people overpay (Anchor Trap), hold onto failing ideas (Sunk Cost), or ignore warning signs (Confirmation Bias).
Instead of a dense 400-page academic textbook, I wrote "The Hidden Tricks Your Brain Plays on You" as a crisp, actionable digital playbook with real-world decision frameworks.
Special for the Product Hunt community: It's available for just $9.99.
Would love to hear your thoughts, feedback, and which cognitive trap you find yourself fighting the most! 🧠