HappyCohort: Steal your competitors' best-performing email angles

Track every marketing email your competitors send. HappyCohort breaks each one into offer, theme, voice, and creative, then benchmarks your brand against the set; the discount cadence, the angles, the whitespace, all in one place.

Hi Product Hunt 👋 We built HappyCohort because we wanted to know what emails my competitors were actually sending, and our only options were forwarding myself their newsletters into a folder I never opened. What it does: You point it at a set of brands. It breaks the email down into ~165 fields: the offer (percent off, GWP, free shipping, threshold), the theme, the copy voice, the CTAs, the creative format, whether there are faces in the imagery, discount codes baked into banners, send timing, and more. Then it benchmarks your brand against the set. A few things you can do with that: * Calendar - see who's sending what, when. Spot the Friday discount cadence, the pre-holiday ramp. * Offers - every promotion in the set, sorted by depth. Answer "is 20% off actually competitive in my category, or is everyone at 30?" * Angle Explorer - the long-tail themes and hooks competitors lean on, ranked by how much email volume backs each one. We genuinely like to hear which competitive question you'd want answered that it can't yet. Reply here and I'll dig into it.

Being able to filter by industry or company size would make the benchmarks way more useful since right now it feels like comparing a DTC skincare brand to a B2B SaaS company. Adding a tagging system or segmentation layer would help narrow the comparisons to actually relevant peers and make the whitespace insights much sharper.