Gonzo business journalism: Host of a new podcast that reviews business case studies of McDonald's actually gets a job there. For research purposes. Learn how and why McDonald's has suddenly become the skeleton key to American society.
I promise you don't have to actually care about the financial earnings of the fast food industry to find this podcast dedicated to business case studies of McDonald's totally captivating.
Business journalists usually stay at arms length from the industries they cover. This guy actually applied for a job at Mickey D's and reports from the front line. (Back of house too.)
This show is weirdly compelling. McDonald's is the key to understanding America.
I'm a supporter of anything Mike does, because it's going to be creative with a unique angle. The Hamburger Business Review is no exception, must listen!
@alan_cassinelli Thanks Alan! I think folks will be surprised at how McDonald's touches everything and there is actually so much to learn here, both from understanding America and culture in an abstract way and then really, really practical business ideas too.
Chroma Signet
Blaze
Chroma Fund