GETKIKI

A couple of years ago we decided to make a commitment to live more sustainably and educate ourselves on the environmental impact of our current lifestyle. When we first realized that our favorite pair of jeans required about 10,000 liters of water to create, we were shocked. Needless to say, we owned a “few” more than just one pair. We opened our closets and were confronted with a huge variety of fast fashion items. A quick mental calculation made it abundantly clear that we were not going to make much of a difference by just closing the tap while brushing our teeth, We need to tackle our closet. This marked the start of our journey into exploring sustainable fashion options. Looking for second-hand items quickly became one of our favorite ways to shop. However, there was one category of clothing that we were always reluctant to buy, second-hand activewear. Luckily, we discovered that there is no shortage of cute leggings and sports bras that were made with sustainability in mind. The only problem was that it is not easy to discover what brands are doing to move towards a more ethical and sustainable way of creating activewear. It requires significant amount of time and effort to find sustainable activewear. If only there was a marketplace that would do the research for us and eliminate the guessing game, and we built GETKIKI for all the active women.