Hi! Vineet here, founder of Forkd AI. I know there are 100s of calorie trackers but still I built Forkd 10x better. I am a runner who got injured a few months back. My doctor recommended some lab tests and I came back iron deficient. I was surprised to know that running actually destroys RBCs and so runners need to intake extra Iron. I used to manually track calories years ago so I always made sure to eat healthy but I didn't even know how to track my iron levels. Even the most recent apps track calories and macros and that's it! Then I thought when is the last time someone got a blood test and the doctor said you are low on protein? Never, right? It's always iron, Vitamin D, B12 if you are vegetarian like me or Magnesium. Macros are easy to track but micronutrient deficiency is critical and can destroy your performance just as much. Yet every other tracker was completely blind to all of them. So I started building one. I analyzed my app with the best trackers and I realized one more thing. Most apps don't track hidden ingredients like cooking oils, veggies in a sandwich, etc. If AI can't see it, it can't detect, right? So I found a way to detect hidden ingredients (which can be removed if the actual meal doesn't have them) and that gave us such a competitive edge. Now, we have 2 things that no one else has - micronutrients tracking and hidden ingredients detection. But the only thing we didn't have was the downloads! To be fair, even I wasn't using it daily. The reason was that it was a boring AI calorie tracker and unless you really cared about micronutrients or accurate meal logging, you wouldn't really download it. Then I thought how can I gamify it and make it more interesting to build the habit of tracking calories. I introduced a hedgehog health coach mascot whose whole personality responds to whether you show up or not. Log consistently and he thrives, gets funnier, earns his fancy coach costume. Ghost him for few days and he loses his charm, fancy apparels and gets very direct. During our testing, people were logging meals more just for the hedgehog. It was really amazing to see that people cared about an animal and how it reacts to their meals! Later, I added 5000+ healthy meals recipe because I really want people to understand how nutrition can impact their daily routine and performance. Eat healthy meals and track them with an app that shows you calories, macros and micronutrients, give you nutrition advice and insights. We are still figuring out a lot of things like how to make micronutrient tracking feel less intimidating for people who have never thought about their B12, how to handle the really tricky edge cases in the AI meal logging, improving meal planning and above all, how to build the character of Forkie, our cute little hedgehog coach. Would love to get kind feedback! Vineet (And I know I'm in a saturated market but I built this to solve my problem and trying to get feedback if this could be useful to some of you?)

Forkd AI (iOS)

Track macros & micros with a hedgehog nutrition coach

Track macros & micros with a hedgehog nutrition coach