Amazon has spent billions of dollars on their logistics infrastructure in order to bring 2-day delivery to all Prime orders. This has put tremendous pressure on all other retailers to rethink their strategies. Working with Amazon means you give up all of your order, customer data and brand identity. Traditionally, do it on your own required enormous amounts of capital that almost no one other than Amazon has.
FLEXE's launch today is a game changer in giving brands like Casper and Tom's Shoes the benefits of a network like Amazon's while allowing them to maintain their own brand identity and relationship with their customers.
We're a proud investor, excited to see them take the wraps off this new offering and see them empower more brands to deliver great experiences to their customers.
@rsarver Thanks for all your support Ryan. Super excited to be launching FLEXE Next-day
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I love this... and can't fathom why a brand would go with FBA, now that this alternative is in-market.
Really looking forward to watching the FLEXE team grow this offering. It's great seeing other audacious start-ups helping the brand + retail ecosystem chip away at the big, fat, imposing whale.
@rcaucci thanks Rob, the market agrees and brands haven't taken to FBA. its also scary what Amazon can do with all that data to compete by making it into a commodity.
This company sounds awesome. Love layering great UX into these huge / unsexy industries. Also feels more necessary than ever for digital brands looking to compete. Overnight is table stakes.
@mazzeo we couldn't agree more -- overnight ground with nationwide coverage. no seller wants to write special rules to areas they can/cannot do overnight.
Good play. Makes sense. Excited to watch it progress.
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Super excited about the prospect. Can you speak to the price positioning and expectations of your offering? Ex. compare to multiwarehouse with FBA, compare to 1 day prices from a fulfilment solution that has 1 east/west/mid locations?
@jcwinter our pricing is purely unitary - no fixed fees or commitments. rates vary somewhat across different providers in the marketplace but our customers tell us they are very competitive. the big diff between 1 east/west/mid is that with a broader network you get all 1 zone shipping so the last leg is much more cost competitive (in addition to faster delivery)
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