0. Why Fart Map exists
We think people are overwhelmed.
Social media today is loud, stressful, and manipulative.
Feeds are optimized by algorithms and AI to hijack attention, not to serve humans.
Violence, outrage, fear, half-porn, and synthetic content are forced into our feeds because they perform well. Not because we asked for them.
This isn’t just bad design.
It’s bad for mental health. For adults. And especially for kids.
1. Social media doesn’t have to be “media”
All social networks started the same way:
Friends. People you know. Shared moments.
Somewhere along the way, they turned into media machines.
Creators replaced friends.
Algorithms replaced choice.
Scale replaced intimacy.
We don’t believe social media has to work like that.
Fart Map is not a media platform.
There’s nothing to go viral.
Nothing to perform.
Nothing to optimize.
Just your friends. People you actually know. No BS.
2. Why silly matters
Yes, Fart Map is absurd.
That’s not a weakness. It’s the strategy.
We can’t out-Facebook Facebook.
We won’t out-TikTok TikTok.
But they will never build this.
No big platform will launch a fart-tracking social network.
It’s too small. Too weird. Too unmonetizable.
And that’s exactly why it works.
Silliness removes pressure.
Harmlessness removes toxicity.
Laughter breaks addiction loops.
3. “No-AI”
Fart Map is intentionally low-stakes and low-optimization.
No algorithm deciding what you should feel.
No AI trying to keep you scrolling.
No engagement hacks.
No synthetic content.
Just humans doing something stupid together.
In a world of infinite AI-generated noise,
something pointless becomes precious.
4. Step one of something bigger
Fart Map isn’t the end goal.
It’s step one.
A proof that:
- social can be small
- social can be calm
- social can be safe
- social can be fun again
This is how you start a new social network category.
Not by competing head-on.
But by building something the giants can’t touch.
We’re not trying to win social media.
We’re trying to fix what it’s doing to us.
And if saving the world starts with farts… So be it.
Holberton School