No fancy visuals that confuse potential Customers. I start with reading and understanding your offer, looking through direct and indirect competition, and find a simplest way to explain what your company does. I write copy so that a 9 Y.O. son of your potential Customer, sitting on their lap, becomes your Ambassador. The offer is supposed to be understood in seconds, every piece of content and visuals are supposed to bring immediately value to the website visitor.
š šŖšµš®š š±š¼ š š³š¼š°šš š¼š»?
⢠Strategic Plan
In what order should we explain your offering, what is important to show, what we need to delete.
⢠Short-Form Copy
It's part of the design, every word matters.
⢠Images
They need to be connected in an obvious way to your business niche, brand, and offer.
⢠Icons
Either they are painfully obvious or we're crowding the visual space.
⢠Colors, Fonts, Shapes & Consistency
We can't overwhelm customers with too much diversity.
⢠Implementation
Notes for developers to facilitate exact design execution.
I have 200h of experience developing my own portfolio in a web design tool (Divi, low/no-code) - on WordPress.
š š§š¼š¼š¹š:
- Figma
- Hotjar / Microsoft Clarity / Google Analytics
š§° šš±š±š¶šš¶š¼š»š®š¹ š®š°š°š²ššš¼šæš¶š²š:
- Icon and Image databases
- Google Color Palette Tool
- Google Type Scale Generator
- Contrast Checker
- Google Material Design Guidelines
š² Estimated Design project costs (including short-form copy enhancement)
1-Page Design - $4,000 - 5 workdays delivery
3-Page Design - $7,800 - 9 workdays delivery
5-Page Design - $11,600 - 14 workdays delivery
ā° šš¼š»'š šš®ššš² šš¶šŗš²
Every hour new Customers visit your Digital Point of Contact.
And some of them leave prematurely, frustrated because:
- it was too hard to find what they wanted
- communication was not clear
- information they needed was not provided
Can you afford to keep losing them?