Digital Behavioral Design

Human behavior is programmable. A book on product design.

12 followers

Human behavior is programmable. A book on product design.

12 followers

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Human behavior is programmable. You just need to know the code. Here we introduce Behavioral Design: a design framework for programming human behavior. In this book we focus on a particular area of behavior design: Habits. How they work and how your product can use Behavioral Design to become a daily habit for your users.