Designing for Performance: Weighing Aesthetics and Speed

Strike a Balance Between Aesthetics and Speed in Web Design

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Strike a Balance Between Aesthetics and Speed in Web Design

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Lara Callender Hogan, a senior engineering manager at Etsy, wrote Designing for Performance. Hogan helps web designers approach projects with page speed in mind, showing designers how to test and benchmark which design choices are most critical. All proceeds go to Women In STEM organizations.

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